[meetup] My digital toolkit with Ben Johnson – November 6 2012

How do you launch half a dozen corporate websites, send dozens of eblasts, direct mailings and newsletters to raise millions without an office (or employees). Ben Johnson goes through his favourite tools for project management, testing, databases, email service providers to show how you can scale your work to be a digital-first organization.

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When: Tuesday, November 6, 2012, 5:30 PM To 7:30 PM
Where: W2 Media Cafe, 111 W Hastings, Vancouver, BC

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ABOUT BEN JOHNSON Benjamin Johnson Ben is the Managing Director of Frontier Consulting. His background includes founding a startup to promote micro-volunteering to altruistic tech-savvy Millenials right out of university, later holding marketing positions with Union Gospel Mission in Vancouver and Island Savings in Victoria, picking up his CMA designation on the way. Ben lives in Victoria and has been tackling the responsibilities of fatherhood for over three years now. You can find Ben on Twitter at @mrbenjohnson.

OUR SPONSOR
Net Tuesday is thrilled to have the W2 Media Cafe as our venue sponsor for the 2012-2013 season.

They do cool things. Check them out!

Net Tuesday meetup: Network organizations create better online campaigns

Net Tuesday is proud to have Communicopia’s Jason Mogus presenting at our February 7 meetup. NOTE: We expect this event to be very popular, so registration is capped. Please RSVP to confirm your attendance.

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There has been a sea change recently creating new models for how social change organizations (or start up businesses) structure themselves to accomplish a social good. Network organizations, typically those “born after the Internet”, are smaller, nimble, less hierarchical, highly collaborative and deeply social by nature. Their leadership, culture, structure, programs, and outcomes are often quite different from those of traditionally structured NGO’s.

As these structures are more aligned with the fundamental organizing principles of the web, done right this enables these organizations to punch far above their weight online. In this session we will discuss:

  • the differences between network orgs and more traditional NGO’s
  • why network orgs are an adaptation to the unique challenges and opportunities of our times
  • why traditional NGO’s struggle with managing digital innovation
  • why network orgs create better online campaigns – including many examples!
  • some fundamental principles of network centric campaigns

Jason Mogus photo

Come with your own examples and expect a fulsome discussion on the benefits and limitations of this controversial hypothesis.

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LOCATION
W2 Media Cafe
111 W Hastings, Vancouver, BC

DATE AND TIME
Tuesday, February 7, 2012

Doors at 5:30 PM
Starts at 6:00 PM
Wraps at 7:30 PM

Jason Mogus is the principal strategist of Communicopia, a Gastown based firm that has been leading transformative digital projects for social change institutions since 1993. Jason has worked with some highly successful network orgs, including the TckTckTck climate coalition, Nothing But Nets campaign, and Web of Change, as well as for many large NGO’s, governments, and sustainable businesses both locally and globally. For a full bio: http://communicopia.com/company/jason-mogus

Suggested background reading:

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