Vancouver’s Online Strategy Conference for Nonprofit Leaders
Agenda
See the schedule of presenters for June 11 at the Roundhouse
Whether you’re in the midst of digital transformation, struggling to keep up with new tech in online communications, or are looking for strategies that work today to grow your nonprofit, The Digital Nonprofit is the place for you to be this June.
This all-day conference is Vancouver’s premier event for nonprofit and charity leaders, where over 200 local professionals come together to discuss how we can all learn and support each other to fulfill our missions.
Through This All-Day Event You’ll Get To:
- Build new relationships with over 225 other nonprofit and charity professionals
- Learn digital strategies and tactics through 7 speaker presentations that you can bring back to your nonprofit teams
- Learn from practical case studies from nonprofit leaders who will share the tactics they’re using to truly engage online with their members (an increasingly difficult task)
- Expand your thinking through a series of short “Lightning Talks” throughout the day
- Enjoy a fully-catered lunch and drink as much coffee as you want!
- Network at our after-party immediately following the conference (drinks included!)
- BONUS, attend a hands-on digital marketing workshop by Beth Kanter the following day (space is limited, reserve now).
Keynote Presenters:
Vu Le
Envisioning the Future Charitable Sector
Given everything happening in the world, the nonprofit/charitable sector continues to play an urgent and critical role. But we face many challenges to fulfilling our full potential. What does the ideal sector look like? How will we get there? What are sacred cows we must let go? Join Vu for a no-BS presentation filled with pictures of baby animals.
Vu Le is the Executive Director of Rainier Valley Corps, a Seattle nonprofit that promotes social justice by developing leaders of color, strengthening organizations led by communities of color, and fostering collaboration between diverse communities. Known for his pointed observations delivered with a sense of humor, Vu has been featured in dozens, if not hundreds, of his own blog posts, found at NonprofitAF.com, formerly NonprofitWithBalls.com
Beth Kanter
The Happy Healthy Nonprofit: Linking Self-Care and Wellbeing to Organizational Impact
This keynote is about how and why it is important to treat self-care and a culture of well-being as an organizational strategy and cultural norm. When self-care initiatives are treated as “extras” instead of being built right into the fabric of an organization’s culture or leadership does not model the behavior, they often fall flat.
Beth will share the latest thinking on self-care and well-being in the nonprofit workplace based on her book “The Happy Healthy Nonprofit: Strategies for Impact without Burnout.” Going beyond a narrow focus on physical health and wellness, she will share examples and insights from nonprofits that have created and implemented a culture of well-being in the workplaces that supports results.
Beth Kanter is an internationally recognized thought leader in networks, social media, philanthropy, wellbeing in the workplace and training. Beth has over 35 years working in the nonprofit sector in capacity building and has facilitated trainings for thousands of social change activists and nonprofits on every continent in the world.
Shoni Field and Ryann Miller
The Leadership That Digital Demands
Digital touches every aspect of an organization, so it needs strategic, next-level leadership if its truly going to thrive. Because it’s not just the work itself; it’s also about the best ways to get the work done. You’ll learn how to structure digital teams, and what to ask for and expect from them. You’ll also understand the importance of silo busting, iterative processes, collaboration frameworks and how the customer experience (CX) demands of digital can change organizational culture. From strategic culture through leadership, and talent Shoni and Ryann will walk you through the requirements of a thriving digital environment.
Shoni Field
Shoni is Chief Development Officer at the BC SPCA, overseeing a full spectrum fundraising program raising $30+ million annually. She has been fundraising for 21 years, specializing in direct response. She presents on digital fundraising nationally and internationally. When not fundraising she advocates for voting reform and bakes fancy cakes.
Ryann Miller
Hi I’m Ryann Miller, Director of Partnership at Grassriots, a boundaries-pushing global strategic and creative agency based in Toronto, that serves the social profit sector. I help social profits use digital and integrated strategies for fundraising, marketing, advocacy and engagement. I’ve been doing and learning digital for 13 years: most recently at Care2 for 8 years, where I helped to build the Canadian market. I’m big on sector growth, big on building relationships, and big on leveraging digital maturity to help organizations level up. I have two little boys and one big dog, and they’re the focus of much of my non-working hours.
More Presenters:
Yasmine Abu-Ayyash
How to Create a Tech Plan for Your Nonprofit and Win OVer Your Board
Does your nonprofit need major upgrades in tech? Where do you start and how do you get your tech infrastructure up to date on a tight timeline and budget? This presentation will show you the steps you can take to develop a tech plan for your nonprofit, so that your nonprofit can better identify its organizational needs, make the most of the tech already available, and plan for future tech investments.
We’ll show you how with the right tech plan, you can make effective use of tech to impact your nonprofit’s mission and increase transparency in your achieving your strategic goals. Best of all, we’ll share tips on how to get your board on board with investing in your tech pan.
Yasmine Abu-Ayyash is the Communications Coordinator at TechSoup Canada and is responsible for crafting resources and materials that support nonprofits in using tech to more effectively pursue their missions.
Chris Brandt
Social Media from the Top: Why nonprofit leaders need an online voice
Chris Brandt, former ED of Music Heals, shares best practices for stewarding relationships and raising money with social media.
Social Media isn’t just your first point of contact with current and prospective donors, volunteers, and the media – it’s often the only one. The risk of not talking is that no one knows that you exist. How would you evaluate your organization’s presence on social media? Are you involved in the conversation, either through the org’s channels or your own? You can’t be seen until you learn how to see.
Chris Brandt is the founder of Charity Agency, which helps businesses increase their charitable impact and helps charities improve their business. His background includes over 20 years in the music industry and 6 years as a nonprofit Executive Director, where he built a foundation from conception to directing over $1m in program funding in under 5 years.
Kimberly Shearon
3 Keys to Rocking Your Next Integrated Campaign
It seems that integrated campaigns are all the buzz these days. But what does “integration” even mean, how do you do it, and why bother with it? Ecojustice’s Kimberly Shearon shares three big lessons her team learned (the hard way) from its foray into the world of integrated campaigns. Also, pop culture references.
Kimberly is Director of Strategic Communications at Ecojustice, Canada’s largest environmental law charity. She was born and raised on Vancouver’s North Shore, where she dreamed of becoming a journalist and changing the world. After a five-year foray out east for university and bouncing around some of the country’s top newsrooms, she turned in her media pass and joined the Ecojustice team. It has proven to be the perfect home for her and her love of em dashes, bicycles and wandering through the woods.
With so much packed into one day, have you wondered about how you’ll be able to capture all your learnings? Don’t worry, we have something special planned to help you capture insights, and use them when you get back to work. Join us this year and find out.
THE DAY-AFTER BONUS WORKSHOP
Beth Kanter – Nonprofit Digital Marketing Strategy: The Secret Sauce
Beth Kanter will be hosting a workshop for organizations wanting to invest in improving their digital strategy. This hands-on workshop will be limited to 75 attendees.
- When: Wednesday, June 12. 9:00 AM – 12:30 PM
- Where: Creekside Community Centre
- Price: $50 / $25 with a ticket to The Digital Nonprofit
Social media, mobile phone adoption, new digital payment methods, bots … there are so many digital channels for nonprofit marketers to engage and connect with people, and convert them to live long supporters. But with so many free and low-cost tools out there, how do you decide where to invest your time and resources for the most impact? How do you quickly and easily test those decisions to improve results?
This interactive workshop will help nonprofit marketers boost their digital strategy using a simple canvas, “Ready, Set, Go,” that will allow them to quickly develop and test a strategy that connects with your audience. This workshop is highly participatory, using hands-on methods and will draw from design thinking methods. It will focus on strategy, not tactics.
