Author: Eli

Slides and Video: Content is Queen: How to Rule the Video Story World

Net Tuesday Vancouver

This event is the first in a series of eight monthly meetups focusing on Video for Nonprofits. We will cover everything from strategy to hands-on editing workshops between now and March 2014. Please join us!

Allanah Mooney from Lionheart Productions provided an overview of content planning, development & management, with an emphasis on video.

Through practical examples from a multi-year video campaign, Allanah shared how to plan, create and gather visual & narrative assets, how to organize and store them, & how to repurpose content for multiple audiences, occasions & delivery methods. The audience learned the importance of curating good content, and the role of content in audience engagement & revenue growth.

This presentation will appeal to those looking for a longer-term strategy for their video and other storytelling assets.

#CommBuild: Mergers & Acquisitions: Combining Communities

Commbuild - combining communities 2013-06-26

I’m gonna host a #commbuild chat on July 2. You should join us!

TOPIC: Mergers & Acquisitions: Combining Communities

DATE: Tuesday, July 2, 2013

TIME: 1–2 PM ET/ 10–11 AM PT

Mergers and acquisitions are all the rage on Wall Street, but can you combine communities too? Sometimes we want merge two communities together because alone they are too small to be self sufficient, or because we think that they’ll be stronger working together.

But will the shock of melting two cultures together destroy the delicate balance that keeps a community intact? Will a merger kill the patient, rather than make it stronger?

What are the secrets of combining community? How do you know when you should consider a merger? When should you avoid mergers at all costs? And what are the benefits of merging communities?

#Commbuild tackles these difficult questions using case studies from NetSquared/501 Tech Club mergers. Bring your own examples, too!

Join the tweet chat and follow the hashtag #commbuild.

YOUR FACILITATOR

Elijah van der Giessen has been a community manager since the beginning of his career, but he didn’t know that until recently. Eli is the NetSquared Local Community Manager supporting a global volunteer network of 50 groups bringing together the nonprofit technology sector. He’s also been the volunteer coordinator for outdoor festivals, environmental NGOs and Canadian Idol.

ABOUT #COMMBUILD

These conversations are focused on issues and topics relevant to those working on community building or in community management roles. They are open to anyone interested in learning and sharing about building community, on and offline, with the use of social media or other technology tools.

Photo adapted from epicharmus, CC on flickr.

Content is King: Video Campaign Strategy

This event is the first in a series of eight monthly meetups focusing on Video for Nonprofits. We will cover everything from strategy to hands-on editing workshops between now and March 2014. Please join us!

Content Flow Chart BlackboardDuring our first presentation we will provide an overview of content planning, development & management, with an emphasis on video.

Through practical examples from a multi-year video campaign, Allanah will share how to plan, create and gather visual & narrative assets, how to organize and store them, & how to repurpose content for multiple audiences, occasions & delivery methods. The audience will learn the importance of curating good content, and the role of content in audience engagement & revenue growth.

This presentation will appeal to those looking for a longer-term strategy for their video and other storytelling assets.

RSVP on Meetup.com

When: Tuesday, July 2, 2013, 5:30 PM To 7:30 PM
Where: HiVE Vancouver, #210 – 128 W Hastings St, Vancouver, BC.

RSVP on Meetup.com

Agenda

  • 5:30 – 6:00 PM: schmoozing and snacks
  • 6:00 – 7:00 PM: Content is King!
  • 7:00 – 7:30 PM: Q&A and Wrap

Twitter

  • Event hashtag: #npvideo
  • Group: @NetTuesday
  • Presenter: @lionheartprods
  • Venue sponsor: @HiVEVancouver
  • Social media sponsor: @HootSuite

Accessibility

Unfortunately the HiVE is not wheelchair accessible.

Allanah Mooney

Allanah Mooney headshot Net TuesdayAllanah has over twenty years communications experience, with an emphasis on storytelling, strategy, & social change. She is the CEO of Lionheart Productions.

Lionheart has been creating custom content for 8 years, with a focus on video. Leading a large worker health & safety campaign, Allanah produced multiple short films, and gathered narrative and visual assets for her client which continue to be customized for multiple audience segments. Allanah has filmed in China and India and translated her content into 7 languages.

Prior to founding Lionheart, she worked in marketing, and community relations for the Vancouver Canucks and the Calgary Flames, where she developed a character education program for kids, championed the creation of the Canucks Family Education Centre, and increased revenues for the Canucks for Kids Fund Telethon by 300%.

How was NetSquared Camp?

Hi,

Thanks for joining us at NetSquared Camp on June 1. It was kinda epic!

Got two minutes? Please help us make the next event better by filling out our survey. It’s just five questions long!

Notes, Photos, Videos and More

Was NetSquared a bit of a blur for you? We captured the event for your leisurely review.

Took photos? Wrote notes? Please tag it with “Net2camp” so that we can find it!

Thanks for coming out! Hope to see you next time!

Storify: Maximizing your Google Grants budget for Nonprofits

Google Grants slide screencap

Welcome to the Google Grants program! In this introductory session we covered program details, requirements, limitations, best practices, as well as how to maximize performance through optimization techniques.

What is Google Grants?
Google Grants is the non-profit edition of AdWords, Google’s online advertising tool. Google Grants empowers non-profit organisations, through USD 10,000 per month in in-kind AdWords advertising, to promote their missions and initiatives on Google.ca.

That’s right, $10,000/month of free adwords from Google for eligible charitable nonprofits. Apply today.